The First Steps	Pre-Marketing Lowers Borrowing Costs
Developing the Financial Plan	Ongoing Monitoring Service
Document Preparation	Professional Referenda Services

The Successful Referendum 

We offer a variety of ideas and services to help achieve a successful referendum result. From the formulation of the plan itself to our assistance in its implementation, we have the experience and expertise to help the issuer inform and educate the electorate.

• Formulation of the Advocacy Group
   
  No tax dollars can be spent to support or oppose an issue. Advocates of the referendum must develop a strategy to inform and educate the electorate. We will assist the issuer organize the advocacy group.
  
  
• Fiscal Impact Analysis
   
  Various financing ideas (including maturity schedules, etc.) will be developed. We will explain each idea to the advocacy group.
  
  
• Organizing and Implementing the Marketing Plan
   
  We will work closely with officials and key staff members developing the campaign to educate and inform the electorate. This will include the presentation of ideas and plans for locating financial support for the campaign and suggestions for a public directed marketing strategy.
  
  
• Meeting the Public
  
  At the issuer's invitation we will attend community public hearings, speak on local radio broadcasts and attend local community organizations' meetings to discuss, explain and answer questions regarding financial matters pertaining to the financing plan.
  
  We will make ourselves available to local media for information dissemination and interviewing purposes.